On April 18, 2013, a one day Blood Donation Campaign "HELP SAVE A LIFE" in favor of the frequently transfused Thalassemic children of the Chronic Care Center was held by Malia Group in collaboration with "Donner Sang Compter" at the Malia offices in Amaret Chalhoub.
Mr. Jacques Sarraf, PDG of Malia Group and Executive Board Member of the Chronic Care Center was the first to participate in this campaign by donating of his blood with different other donors, among which the employees of Malia Group. 20 units were collected for the Centers' Thalassemia patients.